AI Transparency Tools
Substack partnered with Pangram to launch AI transparency tools, allowing readers to estimate whether a piece was written by a person or with AI assistance.
Since the goal is transparency, not villainizing AI, I landed on a lighthearted "Spot the Difference" illustration. The illustration is there to reinforce Substack’s point of view: It's a tool for noticing the differences, not judging them. There isn't a right or wrong side.
The left side represents human writing: people reading, thinking, revising, doodling, and filling up the trash can with discarded drafts. The "TKTK" placeholder hints that the work is still in progress. (The Odyssey book made it in too, Nolan's movie was just released.)
The right side represents AI writing: a single button that instantly generates text, the classic AI opener "Certainly! Here's why…", and an empty trash can, since there wasn't much of a writing process to throw away.
Making people hunt for tiny hidden details was probably my favorite part of this project.
Design & Illustration│Joro Chen
Since the goal is transparency, not villainizing AI, I landed on a lighthearted "Spot the Difference" illustration. The illustration is there to reinforce Substack’s point of view: It's a tool for noticing the differences, not judging them. There isn't a right or wrong side.
The left side represents human writing: people reading, thinking, revising, doodling, and filling up the trash can with discarded drafts. The "TKTK" placeholder hints that the work is still in progress. (The Odyssey book made it in too, Nolan's movie was just released.)
The right side represents AI writing: a single button that instantly generates text, the classic AI opener "Certainly! Here's why…", and an empty trash can, since there wasn't much of a writing process to throw away.
Making people hunt for tiny hidden details was probably my favorite part of this project.
Design & Illustration│Joro Chen